Forrester – Visual Engagement Drives Relationships And Revenue For Customer Service


Forrester, a leading research firm, published a brief about visual engagement. In it, Glance Networks was mentioned as a vendor to consider when researching solutions. The article also talked about a wide variety of topics, including:

  • How to define what a solution should encompass
  • How to prepare your company for an implementation
  • Where in the customer lifecycle the solution could be used

Visual engagement for better customer experience

According to the report, these solutions improve the customer experience:

Companies increasingly leverage visual engagement — video, cobrowsing, screen sharing, and annotations — to cut through the customer conversation clutter, to be better understood, and to connect emotionally. This report highlights the true benefit that visual engagement provides and helps application development and delivery (AD&D) pros supporting customer service operations understand how to take initial steps to offer visual engagement.

If you would like to read more of the research paper, please check out the complete report: Visual Engagement Drives Relationships And Revenue For Customer Service, by analysts Nick Barber and Kate Leggett, written May 5, 2017. Please note that, while the research report is free to download for any Forrester customers, there is a fee associated with anyone else downloading the research brief (see the download page for further details).

About Glance Networks

Glance helps enterprise organizations create the ultimate customer experience with smart, omni-channel visual engagement solutions. We are one of the world’s simplest, most reliable and secure platforms that enable companies to see, show and share anything online, creating a frictionless path to great experiences in sales, support and customer service. The result is improved customer satisfaction and loyalty, increased revenue growth and operational savings. From financial services and healthcare to retail and travel and leisure, even the most advanced technology and SaaS organizations – we transform the customer experience for today’s business. Learn More »